Alankaran means-” to beautify”!, and Alankaran Designs works to embellish, to decorate, and to beautify our clients with the soft, rich, colorful yet comfortable hand-woven hand block printed fabrics. We take inspiration from our rich tradition and heritage for designing our motifs and provide exclusive designs to our valued customer. Alankaran also keeps itself aware of the latest trends coming in design.
We must balance the skills and capacity of our women with the fashion needs of Europeans and Americans. This requires rigorous training and attention to how we engineer our product range. We also need to explore new markets. With strong support from our fair-trade partners in Europe and the United States, we have seen much success penetrating these markets.